SUPERPOWER MULTIFOCUS
- GABAL Rights_Amelung (PDF 2,3 MB)
Find focus where – and when – it matters most
- A fresh perspective on focus: multifocus as a new kind of superpower
- A practical life tool for greater clarity, lightness, wellbeing and joy
- Adaptable and grounded in real life: an approach that helps us set priorities, channel energy wisely and make conscious decisions in work and life
Birgit Amelung
Multifocus Effect
An invitation to see life differently
192 pages | Softcover
Genres:
SELF-HELP / Personal Growth / General
PSYCHOLOGY / Personality
SELF-HELP / Motivational & Inspirational
ABOUT THE BOOK
Today’s world is loud, fast and complex. Then there’s us, right in the middle of it all – overwhelmed, stressed and unsure how to respond as demands, expectations and stimuli keep increasing, while our time and energy do not. This book offers a grounded, empathetic answer to a shared challenge: how do we find focus in a life that feels fuller than ever before.
Birgit Amelung’s ‘multifocus effect’ is a practical tool for mental clarity and healthy self-leadership, helping us find the right balance between career, caring for others, personal fulfilment and inner peace. Crucially, it also helps us create space for the new. Moving beyond rigid ‘either-or’ thinking, it lays out an innovative, practical approach that brings clarity, reconnects us with joy and helps us channel our energy wisely.
Drawing on personal anecdotes from her life as an entrepreneur, mother and podcaster, the author reflects on how her own relationship with focus has evolved over time. She describes practical tools and mindset shifts – and speaks lucidly about what ‘focus’ looks like for different phases of life.
“A wise book for people who want to make good decisions in complex times.”
Verena Pausder
Entrepreneur, investor, author
“How does she manage to do it all? I've always wondered about Birgit. This book is the answer.“
Susanna Riethmüller
editor-in-chief BRIGITTE
GOOD TO KNOW
Scientifically based, with personal experiences and practical strategies for everyday life
With digital bonus material including audio content, podcast episodes and self-tests focused on personal values and focus styles.
A highly topical subject for the era of constant overstimulation – digital overwhelm, social pressures and relentless mental load.
Birgit Amelung is host of the podcast Her Healthy Hustle. Her clients include Deutsche Telekom, ESCADA, Google, H&M, Mercedes-Benz, E.ON, Zalando and more.
ABOUT THE AUTHOR
Birgit Amelung is an entrepreneur, consultant, speaker and podcaster. As founder and managing director of the innovation and consultancy agency AWAKE Projects, she advises companies across industries on innovation, growth and transformation. Informed by a sharp eye for trends, culture and people, she supports brands and organisations in developing new ways of thinking, narratives and strategies. As co-founder of The HER KLUB, one of the largest female communities in the German-speaking world, she creates engagement and exchange initiatives that empower women, increase visibility and drive progress in female health.
Amelung is a regular columnist for Inpact Media Verlag, where she writes for the business supplement Arbeitswelt der Zukunft (The Future of Work).